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2024 Cowboy Christmas - Life After the Ride

Join Us in Empowering Rodeo Athletes for Life After the Ride

At Western Sports Foundation (WSF), we are more than a nonprofit—we are the safety net and launchpad for Western athletes as they navigate life’s challenges and opportunities. Our mission is simple yet impactful: to provide a comprehensive support system that helps athletes thrive both in and out of the arena.

Why Your Support Matters
Unlike other professional athletes, cowboys and cowgirls don’t have teams of trainers, sports psychologists, or financial advisors at their fingertips. They face extraordinary physical and financial risks, often shouldering every expense—even during injury recovery. Without a built-in support system, they need someone to lean on. That’s where we come in.

How We Make a Difference
WSF provides access to critical services that address the five key areas of wellness:

  • Financial Assistance for emergencies or hardships following injury.
  • Mental Health resources to support resilience and recovery.
  • Physical Health services to stay strong and recover quickly.
  • Life Skills training to navigate the complexities of everyday life.
  • Education & Career Development to prepare for a fulfilling life after the ride.

With your generosity, these life-changing resources remain accessible to all levels and disciplines of Western athletes—at little to no cost.

Help Us Help Them
Your donation directly impacts the lives of these incredible athletes, ensuring they have the tools to build a stronger, healthier future. Together, we can honor their grit and determination by providing the support they deserve.

Make a Difference Today.
When you give to Western Sports Foundation, you’re not just donating—you’re joining a community that believes in the power of resilience, wellness, and the spirit of the West.

Organized by Western Sports Foundation