Turns out there's a national day for everything--including underwear! While National Underwear Day was created to celebrate underwear and the freedom of self-expression that comes with wearing it, Cocotree Kids is using it as a day to not only celebrate and be grateful for underwear--but also to bring awareness to the fact that not everyone has access to it.

Our mission is to provide children with access to new underwear for each day of the week. 1 in 3 kids in MA experience clothing insecurity, and underwear insecurity is even worse because you cannot donate used underwear--it needs to be new for hygienic and lawful purposes. Therefore, underwear is one of the most needed but least donated items to shelters and youth-focused organizations. Cocotree Kids was created to fill this need and in just 3 years has distributed over 215,000 pairs of underwear to 30,000 kids across the state!

Our goal to celebrate this fun holiday is to raise $5,000, which will provide over 1,400 kids with 10,000 pairs of underwear. Please help us spread the word--and Happy Undies Day!

National Underwear Day 2024!

August 5 is National Underwear Day. You can celebrate by helping us meet our goal!