Shoals Mom Prom 2027: A Fire & Ice Affair

About Shoals Mom Prom 2027

Shoals Mom Prom began as a local celebration and has grown into a community-powered effort supporting the mission of Safer Birth in Bama: increasing access to care, improving outcomes, and informing Alabama families and communities about the importance of high-quality, evidence-based maternity care.

In 2026, our community demonstrated what is possible when people come together with a shared purpose. Shoals Mom Prom nearly doubled attendance from previous years and raised more than half of our ambitious $75,000 fundraising goal. Through the generosity of our sponsors, donors, volunteers, businesses, and attendees, we were able to sustain our operations, continue advocacy and educational efforts, support Project Luna and the Shoals Midwifery Care Clinic, and continue building programs that serve Alabama families and providers.

We are deeply grateful for that support—and we know there is still work to be done.

Across Alabama, families continue to experience significant barriers to maternity care. Rural hospital closures, provider shortages, long travel distances, and limited access to evidence-based care can leave mothers and babies without the resources they need close to home.

At Safer Birth in Bama, we believe families deserve access to safe, respectful, high-quality maternity care. We believe providers should have the support, education, and resources necessary to serve their communities. And we believe stronger outcomes are possible when healthcare professionals, families, and communities work together.

That is why Shoals Mom Prom continues.

A New Year. A New Challenge. Two Sides. One Purpose.

For 2027, Shoals Mom Prom: A Fire & Ice Affair introduces a new way for our community to participate in the fundraising effort.

Guests will have the opportunity to choose between two teams:

🔥 Team Fire
❄️ Team Ice

Each team will have its own fundraising page, allowing supporters to contribute directly to the team they choose. Team fundraising totals will be displayed on the campaign leaderboard, creating a friendly competition throughout the months leading up to Mom Prom.

Your ticket gets you into the event and gives you the opportunity to declare your side. From there, you can help your team raise additional funds by sharing its fundraising page with friends, family, businesses, and members of your community.

Every contribution brings your team closer to the top of the leaderboard—and, more importantly, helps advance the work that makes this event possible.

Why Your Support Matters

Shoals Mom Prom is more than an annual celebration. It is one of the ways our community comes together to invest in the future of maternity care in Alabama.

Your ticket, sponsorship, donation, and fundraising efforts help support work that can:

Sustain advocacy and educational initiatives for Alabama families and healthcare providers.
Support maternal and infant mental health through initiatives such as Project Luna.
Strengthen community-based maternity care, including the Shoals Midwifery Care Clinic.
Provide resources and support for programs that improve safety and expand access to care.
Encourage collaboration and evidence-based practices among those serving Alabama families.
Help build a future where every family can access respectful, high-quality maternity care.

Fire & Ice

Fire and ice represent two distinct forces, but this year's theme is ultimately about what happens when different strengths come together for a common purpose.

Fire represents passion, courage, and the determination to advocate for mothers and babies.

Ice represents resilience, clarity, and the steady commitment required to create meaningful, lasting change.

Whether you choose Team Fire or Team Ice, your participation contributes to something larger than the competition.

You are helping support a community that believes families deserve better access to care. You are helping sustain programs and initiatives that serve mothers, babies, and providers. And you are helping demonstrate what is possible when ordinary people come together with a shared commitment to improving the health of their communities.

Join Us

We invite you to join us for Shoals Mom Prom 2027: A Fire & Ice Affair.

Choose your side. Invite others to participate. Support your team. And help us continue turning one evening of celebration into meaningful, lasting impact for Alabama families.

Two teams. One community. One purpose.

🔥 Team Fire
❄️ Team Ice

Together, we can continue building a safer, stronger future for Alabama mothers, babies, and families.

#MakeADifference

A Fire & Ice Affair

SHOALS MOM PROM 2027

Team Leaderboard

Team Members