The tradition continues...

Join us Memorial Weekend for our 32nd annual Main Street Memories Car Show and craft fair. This rain or shine event hosts music, food, shopping, family entertainment, and more! We close off our four blocks of historic main street on West Wisconsin Avenue to showcase up to 300 show cars from all around the greater Northwoods and beyond. Take a step back in time to marvel at some automobile greats or fast forward to new technology showstoppers. You can bet there is something for everyone to appreciate. We hand out over 56 trophies, along with Club Participation and the prestigious Best Of Show and People's Choice Awards. Our Mayor even gets involved and hands out a Mayors Choice Award. You don’t want to miss this downtown tradition. As always, spectators are FREE!

Main Street Memories Car Show 2026