We are all familiar with Aly's Monkey Movement and if you're not it was a family that made it their mission to gift monkeys to children that may have been experiencing difficult times, including loss of a loved one, hospitalization, etc.

The end of the year is approaching, and changes are being implemented. One being that the founders of Aly's Monkey Movement can no longer provide the attention that they believe their mission deserves. With their blessing The Brookie Foundation would like to start providing Bear Stuffies to children in need called, "Brookie's Bears". These bears will be delivered to hospitals, local ambulances, doctors' offices, etc. We will also have a bear referral page where you can request a child get one. These bears will also have accessories and such available on our shop tab (est.2026).

The Story of Brookie Bear

There once was a very special bear named Brookie Bear.

Brookie wasn’t an ordinary stuffed bear—Brookie was created to help children through the hardest moments of their lives. Whenever a child felt scared, confused, or hurt, Brookie Bear’s soft fur and warm hugs carried a simple message:

“You are safe. You are strong. You are loved.”

When Life Gets Hard… Brookie Bear Shows Up

When a child loses someone they love…

Brookie Bear sits quietly beside them, offering gentle hugs when words are too big or too heavy. Brookie reminds them it’s okay to be sad, to cry, or to miss someone—and that they never have to grieve alone.

When a child faces a medical diagnosis or scary procedure…

Brookie Bear becomes their brave buddy.

With sensory-friendly fabric, soft textures, and grounding weight, Brookie gives comfort during doctor visits, treatments, and long hospital nights. Brookie is there to squeeze when things feel overwhelming.

When a child has to move to a new home, school, or city…

Brookie Bear travels with them, reminding them that new places can still hold love, safety, and hope. Brookie helps their new space feel a little more like home.

When a child has experienced hurt or abuse…

Brookie Bear offers a safe friend they can trust—someone who brings security without judgment, fear, or pressure. Brookie helps rebuild a sense of safety, one hug at a time.

A Bear That Builds a Bridge to Community

Every Brookie Bear comes with something powerful:

the strength of a whole community standing behind the child receiving it.

The bear isn’t just a stuffed friend—it’s a symbol that

“You matter. We see you. You are not alone.”

Brookie Bears are sensory-friendly, soothing, comforting, and crafted to bring emotional support to children who need it most.

And every donation makes it possible for another child to feel that love.

Help Us Reach More Children

Thank you for your support and may we all work together to gift all the snuggles we can ♥