Our Mission

Branded One CrossFit, established in 2016, is proud to be the only registered 501(c)(3) nonprofit CrossFit gym in Southern Nevada. We currently serve over 60 disabled service members—whom we honorably call our Branded Heroes. Our mission is to empower disabled veterans and first responders, give back to the community, bridge the gap between abled and disabled individuals, and build a fitness community committed to making the world a better place.

We make a direct impact by offering free gym memberships to service members. These memberships provide not only a place to train but also a strong, understanding community that supports the unique needs of our Branded Heroes. Many of those we serve live on limited disability pensions, which often fall short of covering even basic needs. Branded One CrossFit exists to relieve some of that burden—and to restore strength, confidence, and hope.

We believe in the power of movement. Whether it's weight loss, improved fitness, elite athletic performance, playing with grandkids, or simply walking up and down stairs, our Branded Heroes deserve to pursue their goals without being limited by physical challenges. Physical inactivity often leads to mental and emotional hardship—and we’re here to make sure that doesn't happen. We are more than a gym; we are a supportive community built on trust, encouragement, and the belief that anything is possible. But we can’t do it alone—we need your support.

Why This Event?

Each year, we host a Veterans Day Weekend fundraising competition to continue supporting our mission—and you're invited to be a part of it.

This year marks our eighth annual event, and it's more than just a competition—it's a celebration of resilience, community, and giving back. The cost to support our Branded Heroes is funded entirely through generous donations, community fundraisers, and paying gym members. To ensure we can continue providing for both our current and future Branded Heroes, we need your help.

Here’s how we raise funds during this event:

Team registrations and individual fundraising pages
A silent auction
Raffle prizes
Sponsors and local vendors

Whether you’re a business, an athlete, or simply someone who believes in our mission, you can make a difference.

Interested in supporting the event?
Email nick@brandedone.org

Together, we can change lives—one hero at a time.

The Battle at Branded One 2026