Imagine expecting a baby and knowing that your child's care is already secured.

For many of Wisconsin's working families, that isn't a reality. Parents often spend months, even years, searching for infant care, only to discover there are no available openings when they need them most. Many delay returning to work, reduce their hours, or leave the workforce entirely because child care simply isn't available.

At the same time, child care providers struggle with rising operating costs and limited resources to maintain their businesses.

3CWI's Care Connect-Reserve was created to solve both challenges.

Developed by the Child Care Coalition of Wisconsin (3CWI), the Care Connect-Reserve is an innovative online platform that allows expecting families to locate and reserve future infant care openings before their child is born. Families gain peace of mind when planning for their return to work, while participating child care providers receive financial support through reservation revenue that strengthens the sustainability of their businesses.

This pilot will launch in Lincoln, Langlade, and Wood Counties, creating a first-of-its-kind model that can be replicated throughout Wisconsin.

Your contribution will help us:

Develop and enhance the Care Connect-Reserve technology platform.
Build partnerships with local employers committed to supporting working families.
Conduct community outreach and educate expecting parents about the program.
Provide technical assistance and training to participating providers.
Measure outcomes to demonstrate the program's impact on workforce participation and child care accessibility.

Every dollar invested helps create a stronger child care infrastructure.

Together, we can transform the way families access infant care, strengthen local economies, and ensure that no parent has to choose between their career and caring for their child.

Join us in launching the Care Connect-Reserve Pilot and help build a future where every family can confidently plan for tomorrow. Donate today and become part of a statewide solution that begins right here in our communities.

It truly does "take a village."

Care Connect - Reserve Pilot Launch

Be a Part of Our Innovative Solution to the Child Care Crisis!