Join the American Jewish Alliance for a conversation with Eitan Chitayat, creator of I’m That Jew and a prominent voice in Jewish advocacy. Eitan will discuss Jewish identity, pride, Zionism, speaking up, and the importance of taking back our narrative. He will also share insights from his advocacy work before and since October 7 and how he has used storytelling and social media to reach millions around the world. The conversation will conclude with an audience Q&A.

About Eitan
Eitan Chitayat is the founder of Natie Branding Agency, a global brand builder, creative director and speaker. Based in Tel Aviv, he has nearly 30 years of global experience having worked with clients like Apple, Google, YouTube, and companies across countless industries. Alongside his work in branding and storytelling, he is a prominent voice in Jewish advocacy and the creator of the viral movement, I’m That Jew. His advocacy work, focused on Jewish identity, Zionism and combating antisemitism, has reached audiences worldwide, generating nearly 400 million views online while his insights on branding, culture, and identity have been featured in The New York Times, Inc., Fortune, and Variety. He is married with two kids and lives in Israel.

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Please note

For security purposes, every attendee must be registered under their own name. Tickets with duplicate names may be denied entry.
The American Jewish Alliance reserves the right to remove or deny entry to anyone who is disruptive to the event.
Photos and videos may be taken during the event for marketing and promotional use.

AJA: Taking Back Our Narrative: A Conversation with Eitan Chitayat