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Hit your fundraising goals without hosting another event

March 26, 2026 @ 2 PM ET

If your fundraising calendar has started to feel like a never-ending sequence of events, you're not alone. But what if your next campaign didn't require a venue, a caterer, or months of logistics?

In this session, fundraising strategist Christina Tzavaras Edwards, founder of Splendid Consulting, walks through a clear campaign structure that can help nonprofits raise more in less time—without adding another event to the calendar or burning out your team.

Whether you’re looking to strengthen your existing fundraising strategy or explore new ways to grow beyond events, this session will give you a clear place to start.

Key takeaways:

  • 🏃 Think in sprints, not marathons—short, focused campaigns with a clear end date create the urgency donors need to act
  • 🏈 Tailgate before you launch—warm up early supporters so you never start a campaign at $0
  • 📖 Stack stories, don't repeat them—each message should offer a new angle, not the same ask dressed differently
  • 🧭 Bring the "tour guide energy"—you're not bugging donors, you're guiding them. Be active, not passive

This webinar is worth 1 CFRE credit. Need help submitting your CFRE credits? Visit this link for more information

Meet the speakers

Christina Tzavaras Edwards

Christina Tzavaras Edwards is the founder of Splendid Consulting®, creator of the Social Street Team® Method, and host of The Purpose & Profit Club® Podcast. A bold voice in modern fundraising, Christina has trained over 10,000 nonprofit professionals across 20+ countries to raise more money in less time—without grants, galas, or guesswork.

Her clients regularly double or triple their campaign results using influence-based strategies that amplify visibility, accelerate giving, and strengthen donor relationships. Christina’s work merges proven for-profit tools with mindset coaching to help organizations scale revenue with courage and intention.She previously led digital strategy for Jamestown’s $325M Ponce City Market and has been featured on national stages including GiveCon, Boys & Girls Clubs of America National Conference, and the Chick-fil-A Impact Accelerator. For more information, visit: splendidatl.com

Connect with Christina

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