Customize, connect, convert

Donor segments

Optimize your outreach with easy-to-use tools to view, organize, and export your donor data, including custom and preset filters, table sorting, live search, and saved segments—all for free.

Donor segmentation, simplified

Givebutter’s built-in nonprofit CRM brings personalization to the next level with unlimited donor segments. Easily filter records by contact information, campaign, payment history, giving frequency, and more. You can also create custom filters according to your own unique criteria and save these segments for one-click access whenever you need them.

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Turn insights into impact

Make data-driven decisions with ready-made filters that quickly surface high-opportunity donors, like LYBUNT, SYBUNT, and one-time donors. And with a powerful wealth screen integration through DonorSearch, it’s easier than ever to filter donors by giving potential.

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Segmenting donors makes for smarter engagement

Send personalized emails, texts, and letters to any saved segments right from the Givebutter dashboard, or easily export the data you need to a neatly organized CSV for further planning and engagement opportunities.

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Even more to love about Givebutter’s free donor segmentation

Filters as unique as your donors

Create segments from any of your custom fields to sort contacts by availability, geography, T-shirt size, or even favorite snack!

Hassle-free syncing

Givebutter’s automatic updates ensure that contact profiles get refreshed in real time as you gain new donors and organize your data.

Expert organization

Customizable contact tags and bulk actions enable stress-free sorting on your terms.

Givebutter is helping us streamline donor management and retention, maximize donation revenue, organize and segment our audience, and engage with our community members in easy, efficient, and value-aligned ways.

Luka Cai

Executive Director, St. Louis Queer+ Support Helpline

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Voted #1 by changemakers like you

How to segment donors with Givebutter

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Sign up for free

Start creating your own donor segments with Givebutter in just a few minutes. Sign up →

Upload your data

Import existing donor information right into your Givebutter CRM, or launch a campaign to start building your supporter list from scratch.

Create custom donor segments

Apply unique or preset filters, add tags, save segments, export data, and engage your donors like never before.

Supercharge donor segmentation with Givebutter

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Free donor segmentation and engagement—all in one place

Givebutter is the most-loved fundraising platform for thousands of nonprofits. From detailed donor segmentation, auction management, and peer-to-peer fundraising tools, Givebutter helps changemakers like you have a greater impact for less.

Donor management & CRM ->

Marketing & engagement ->

Donation forms ->

Fundraising events ->

Fundraising pages ->

Auctions ->

Payment processing ->

Widgets ->

Mobile app ->

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Givebutter Plus offers game-changing automation, analytics, and advanced marketing tools to supercharge your productivity, drive deeper insights, and strengthen donor engagement.