Customize, connect, convert

Donor segments

Optimize your outreach with easy-to-use tools to view, organize, and export your donor data. Use custom and preset filters, table sorting, live search, and saved segments—all for free.

Donor segmentation software, simplified

Givebutter’s nonprofit CRM is the answer to your search for donor segmentation software. Easily filter records by contact information, campaign, payment history, giving frequency, types of donors, and more. You can also create personalized donor groups based on your own unique criteria and save these segments for one-click access whenever you need them.

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Turn insights into impact

Make data-driven decisions with ready-made filters that quickly surface high-opportunity donors, like LYBUNT, SYBUNT, and one-time donors. Plus, with a powerful wealth screening integration through DonorSearch, filtering individual donors by their giving potential has never been easier.

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Segmenting donors makes for smarter engagement

Send personalized emails and letters to any saved segments directly from your Givebutter dashboard. Or, export the data you need to a well-organized CSV for advanced planning. Want to take engagement even further? Use Givebutter Plus to create automated donor engagement streams that include text messaging.

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Even more to love about Givebutter’s free donor segmentation software

Filters as unique as your donors

Create segments based on any of your custom fields to sort contacts by geography, events attended, t-shirt size, and more.

Hassle-free syncing

Automatic updates ensure that contact profiles are refreshed in real time as you gain new donors and update your data.

Expert organization

With customizable contact tags and bulk actions, you can easily sort and organize donor data without the stress.

Givebutter is helping us streamline donor management and retention, maximize donation revenue, organize and segment our audience, and engage with our community members in easy, efficient, and value-aligned ways.

Luka Cai

Executive Director, St. Louis Queer+ Support Helpline

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Voted #1 by changemakers like you

How to segment donors with Givebutter

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Sign up for free

Start creating your own donor segments with Givebutter in just a few minutes. Sign up →

Upload your data

Import existing donor information right into your Givebutter CRM or launch a campaign to start building your supporter list from scratch.

Create custom segments

Apply unique or preset filters, add tags, save segments, export data, and engage your donor base like never before.

Boost your donor retention rates with Givebutter’s segmentation software

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Add donor segmentation software to your fundraising toolkit

Givebutter is the most loved fundraising platform for thousands of nonprofits. From creating targeted donor segments to tailoring communications, Givebutter helps nonprofit organizations like yours achieve a greater impact with less effort.

Donor management & CRM ->

Marketing & engagement ->

Donation forms ->

Fundraising events ->

Fundraising pages ->

Auctions ->

Payment processing ->

Widgets ->

Mobile app ->

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Unlock your full fundraising potential ->

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Givebutter Plus offers game-changing automation, analytics, and advanced marketing tools to supercharge your productivity, drive deeper insights, and strengthen donor engagement.