Check out everything we churned out at The Spread, including Givebutter Plus ⚡

On September 25, thousands of changemakers joined me and the whole Givebutter team for The Spread: A Givebutter Launch Event. It was the very first time we had invited our entire community of nonprofits and partners to a live unveiling of new features, but for news this huge, we knew we had to pull out all the stops.

Big additions to the home for nonprofits

Since launching Givebutter in 2016, my co-founders and I have been working toward our vision of providing a home for nonprofits—one easy, reliable place where you can raise more, pay less, and give better. 

For thousands of organizations, Givebutter has become the all-in-one platform from which they launch engaging fundraising campaigns, nurture donor relationships, and seamlessly track their progress—all under one roof. 

The Spread was an exciting opportunity to bring our community together and demonstrate our commitment to continue building on the strong foundation we’ve laid, and we were thrilled to showcase all of the new, free fundraising features we’ve churned out—alongside the major announcement of a new set of tools designed to unlock users’ full fundraising potential: Givebutter Plus. 

Get the full scoop 🍦

Hit play below for a complete recap of The Spread! And keep reading for even more buttery details. 👀

Introducing Givebutter Plus

The biggest reveal at The Spread was a collection of new, game-changing features that have been in development for a while, all rolled into one epic offering.

‍Givebutter Plus brings together our platform’s free fundraising, marketing, and CRM software—all of the tools nonprofits know and love, plus advanced features that will make you more productive, equip you to make smarter, data-driven decisions, and help you reach more donors than you ever thought possible. 

Givebutter Plus is built on three core pillars designed to help you save time and stay ahead.  

1. Supercharge your productivity 💪

Available only with Givebutter Plus, automated workflows turn important tasks—like calling first-time donors or sending text messages to donors on their birthdays—into automations and assigned tasks that run like magic.

Automate more processes and organize your team with task management capabilities that can be seamlessly linked to any of your fundraising data. Almost anything in Givebutter can be tied to a task or automated by a workflow, ensuring that no more opportunities fall through the cracks.

“Workflows make it easy for us to take our donors on curated journeys that are relevant to their unique interests and giving style. They make keeping in touch easy and systematic.”
– Jeanette M., Director of Strategic Development & Communications at Arlington Thrive

2. Make smarter decisions 💡

We’ve added several new capabilities to our nonprofit CRM, making it an even more powerful tool for donor management, analytics, and custom reporting. 

Deeper donor insights give you more information about your supporters and empower you to feel more confident about your data with tools that make your data clean, clear, and ready to share with stakeholders.

3. Build stronger connections 👋

Send the right message, at the right time, to the right donors—personalized and always on-brand. Reach more donors with advanced donor engagement tools and the only unified messaging platform for email, texting, and discounted direct mail. 

Givebutter Plus users have access to a new drag-and-drop, visual email editor and a library of eye-catching, prebuilt email templates designed just for nonprofits to make your messages to donors stand out—and convert. 

“I'm excited about reaching our donors in even more ways through mailings, workflows, and emails. The new features enable our small team to do more great work all inside Givebutter.”
– Nick Mracek, Executive Director at Mighty Millie Foundation

Givebutter Plus is available now with a 30-day free trial, which you can enable in your dashboard—no credit card required. When you're ready, it's easy to add Givebutter Plus to your Givebutter account starting at $29 per month. Your trial will give you time to test out the features and see the impact first-hand Givebutter Plus will have on yourself, your team, and your mission before you make the commitment.

While Givebutter Plus does come with an additional cost, we've done our research to make sure we’re fulfilling our promise to provide those tools in a way that will cost less than other solutions.

Every other feature you know, use, and love about Givebutter is still free, and we're committed to keeping it that way.

A whole spread of free new features

At The Spread, we also announced a slew of awesome new features and product improvements, all of which are now live and available for free for every Givebutter user. 

Pledges 🤝

Now, Givebutter users can track and manage every pledged donation in one convenient place. Better project and collect your fundraising revenue with seamless payment request links that make it easy for donors to make good on their commitments and for nonprofits to receive payments for corporate sponsorships, matching donations, and other pledged contributions.

Event ticketing upgrades 🎟️

The Givebutter mobile app now enables nonprofits to sell tickets and collect payments with Tap to Pay from any mobile device, streamlining the entire ticketing process, including at-the-door ticket sales, check-ins, and donations. 

Plus, ticket bundling (one of our most-requested features) is available for selling ticket blocks, tables, and sponsorship packages for any event. 

24/7 support 💛

Earlier this year, our new extended support hours were so well received that we decided to take it to a whole new level unheard of in our industry. Givebutter live support is now available 24/7, including all holidays. 

Navigation upgrades 🌍

We’ve also made some exciting improvements to the user dashboard, including the ability to pin campaigns and add quick actions. Plus, with a new global search, users can easily search for any campaign, contact, event, or even a single transaction right from the search bar. 

AI text assistant 💡

We know that sometimes the hardest part of writing is just getting started. You’ll now see the ability to use generative AI inside your campaign stories, emails, and letters to help jumpstart your writing process. Not only does our new AI writing companion generate new text, but it can also improve any existing writing—like trimming down the content, changing the tone, or modifying the language. 

For even more buttery updates, you can see the full list of new features and improvements on our product roadmap. 

The future of Givebutter

Our free fundraising platform, CRM, and donor engagement products have the potential to become even more powerful with Givebutter Plus. With all of your donor data living under the same roof, supercharged capabilities, and a world-class fundraising toolset built on top, we believe you’ll have the best chance to unlock your full fundraising potential. 

“Being the home for nonprofits has always been our vision, and we get closer to fulfilling it every day.”
– Liran Cohen, Givebutter Co-Founder and CTO

The home for nonprofits got a major upgrade with the addition of Givebutter Plus, but rest assured, we’re still going to improve and update all areas of Givebutter. 

At its core, Givebutter will always be a free fundraising platform, equipping changemakers with world-class tools to bring in donations, engage supporters, and track progress as you make the world a butter place. Our fundraising features, including donation forms, pages, events, and auctions will always remain free and we will continue to release new free features and improvements alongside new offerings in Givebutter Plus. Rest assured—you’ll never be forced to upgrade to a paid version.

Start your 30-day free trial of Givebutter Plus or create your free Givebutter account and start your nonprofit’s success story with the easiest-to-use fundraising platform—and your home for changing the world.

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Additional FAQs from The Spread

Live attendees of The Spread shared several questions in the chat, so we’ve answered many of them below.

What is Givebutter Plus?

Givebutter Plus is a premium subscription for a set of advanced features that supercharge Givebutter's free fundraising, marketing, and nonprofit CRM platform. Upgrading is completely optional and purely additive—that's why we named it Plus!

Learn more about Givebutter Plus in our help center → 

What does Givebutter Plus include?

With Givebutter Plus, nonprofits have access to all of the platform’s #1-rated free ​​fundraising, marketing, and CRM software, plus the following advanced features: 

• Automated workflows
• Task management
• Advanced email editor
• Outbound text messaging
• Discounted direct mail
• Custom reports
• Expanded data visualizations
• Data hygiene
• File uploads

Check out all of the features and tools available with Givebutter Plus →

How much does Givebutter Plus cost?

Givebutter Plus plans start at $29/month (if paid annually) and are based on the number of contacts. You can see all of the Givebutter Plus cost details on our pricing page.

Will I be charged for contacts in the free Givebutter CRM?

You will never be required to upgrade or pay for contacts in the free Givebutter CRM, so you can add unlimited contacts and enjoy every free CRM feature at no cost. Contact-based pricing applies only to Givebutter Plus subscribers.

What is the threshold for when you’d need to upgrade?

Givebutter Plus is an optional addition to your free Givebutter account. Users will never be required to upgrade to Givebutter Plus, regardless of the number of contacts they have in their free CRM. Givebutter still offers free and unlimited fundraising campaigns, events, emails, nonprofit CRM contacts, and more.

Explore all of Givebutter’s features →

Can I try out Givebutter Plus before I pay for it?

We offer a 30-day free trial of Givebutter Plus that can be started at any time—no credit card required.

Will the free features still be available, or will they move behind a paywall?

At its core, Givebutter will always be a free fundraising platform. Our fundraising features—including donation forms, pages, events, and auctions—will always remain free and we will continue to release new free features and improvements. 

The only exception is outbound texting, which is being moved to Givebutter Plus based on changing requirements from our SMS partners and the increased cost associated with them. Moving texting to Givebutter Plus allows us to continue innovating and improving our platform without compromising the quality of service we offer for free. We will not be making any broad, sweeping changes to our free plan, and we’re constantly working to ensure that nonprofits and fundraisers can succeed without barriers.

Alongside Givebutter Plus, we launched pledges, ticket bundling, mobile ticket sales, dashboard improvements, and an AI text assistant—all for free! And this is just the beginning… We already have an extensive roadmap planned for our free fundraising tools, and even more on the way for Givebutter Plus. Stay tuned!

Will Givebutter integrate with financial systems like QuickBooks?

Givebutter currently integrates with QuickBooks through Zapier. We plan to launch a native integration with Quickbooks in 2025. Follow our product roadmap for updates!

Does Givebutter sell user information?

No, we absolutely do not sell user or donor information. Givebutter is committed to protecting your privacy. While we may share limited data to provide essential services like credit card processing, we adhere to the highest security standards.

Recent false claims about us selling user information are completely untrue. For detailed information on our privacy practices, please visit our privacy policy.