Virtual fundraising ideas

A virtual or online fundraiser is a campaign or event created to raise money for a good cause that happens entirely on the World Wide Web. While using the Internet to raise funds has been happening for quite some time, this strategy became even more popular during the pandemic when in-person events were prohibited and social distancing was a must.

Unlike in-person fundraising, virtual fundraisers allow people to participate from wherever they are using their computers, phones, or other mobile devices. It's like bringing the fundraising party to your living room! You can connect with others online and support a good cause without having to leave the comfort of your own home.

Good causes can raise money online through various channels, such as donation pages, peer-to-peer fundraising, or crowdfunding campaigns, as well as events like livestream concerts, talent shows, and auctions.

Some of the best virtual fundraising event ideas leverage social media (Facebook Live, social media takeovers, etc.), email campaigns, and text-to-donate tools to bring in more donations. Corporate sponsorships, partnerships with local businesses, matching gift programs, and online merchandise sales can also help boost virtual fundraising efforts, too.

The top fundraising sites include popular options like Givebutter, GoFundMe, Fundly, Kickstarter, and Donorbox. Each platform offers different features, fees, and support, so it's important to research and choose the one that aligns best with your fundraising goals and needs.