Marketing & engagement strategies

Find out what the Google Ad Grant is, who's eligible for it, and the best practices to consider when creating your ads.

Microsoft ad grants offer eligible nonprofits $3,000 worth of targeted ads each month. Learn how it works, who can apply, and top tips for success.

Not sure if text-to-give or text-to-donate is the right choice for your nonprofit? We’ll explain the key differences between the two and help you raise more funds and reach more donors.

Discover how to create and share engaging nonprofit fundraising videos that help you connect with your audience and bring in more donations for your cause.

Create relationships with supporters using 5 tried-and-true donor cultivation strategies. Free tools to boost first-time donations, recurring donations, and donor retention rate.

Add these nonprofit podcasts to your queue to listen to expert interviews, get insightful tips, and brush up on your nonprofit management skills.

Rather than cold calling and reading off the same fundraising script, try these three fresh methods for engaging your supporters and getting new donors.

Use this step-by-step guide for launching an advocacy campaign. Plus, get a primer on the tools you need to rally public support.