Marketing & engagement strategies

Discover top marketing strategies for nonprofits. Find step-by-step guides, free templates, best practices, and more to level-up your nonprofit marketing strategy. 

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Faustina Mulnik
Changemaker Content Engine at Givebutter
Featured

7 inspiring fundraising success stories powered by Givebutter

From million-dollar peer-to-peer campaigns to creative auctions, virtual events, and online fundraising wins, these seven nonprofits used Givebutter to raise more than $4.5M for their missions. Here’s how they did it.

From million-dollar peer-to-peer campaigns to creative auctions, virtual events, and online fundraising wins, these seven nonprofits used Givebutter to raise more than $4.5M for their missions. Here’s how they did it.

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Influencer marketing for nonprofits: A guide (& examples) to increasing reach & donations

Learn how your nonprofit can use influencer marketing to expand your reach and raise more money, with real campaign examples and a step-by-step guide to building an influencer marketing strategy.

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Nonprofit email marketing: 3 strategic levels that drive real results

Transform casual followers into committed donors with simple, proven strategies that feel authentic—no complex systems or expensive tools required.

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Giving Tuesday text messages: 7 templates + timing guide

Ready-to-use Giving Tuesday text message templates for every stage of your campaign, from save-the-date to thank-you, plus tips for creating and sending them for free.

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Content marketing for nonprofits: How to build a strategy that works

Learn how to turn scattered posts, emails, and campaign updates into a nonprofit content marketing strategy your team can maintain with confidence.

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Social media for nonprofits: Free guide & strategy template

Even small teams can build a big social media presence. Learn how your nonprofit can expand its reach and raise more with simple, sustainable strategies.

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Donor appreciation: Find gifts, ideas, & events that inspire

Keep supporters invested in your mission for years to come. Discover practical donor appreciation ideas for every budget, effort level, and donor type.

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18 membership drive ideas that actually work

Learn what today’s supporters want and find membership drive ideas to match, so you can plan a more engaging—and successful—campaign.

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Nonprofit newsletters: Top examples and strategies that work

Nonprofit newsletters are one of the most cost-effective and high-performing marketing tools nonprofits can use. Learn how to create your best one yet with top tips, examples, and free templates.

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Build your own new member welcome packet (template and examples)

Learn why a warm welcome matters, the best way to welcome new members, and how to make a lasting impression that keeps supporters coming back.

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Build your membership application form (with examples)

How to create a membership form your supporters will love—including real-life examples that fit every type of nonprofit and membership program.

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15 membership website examples & how to create one

Learn how membership websites work, why they’re so effective for nonprofits, and how to create your own—including inspiring examples you can easily replicate.

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How to avoid donor ghosting: Do’s and don’ts for nonprofits

Learn why donors go quiet—and how Givebutter Plus can help keep them coming back stronger than ever.

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10 fundraising email templates to boost opens & donations

Learn how to write fundraising emails that convert. Grab free templates, best practices, and tools to supercharge your next campaign.

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10 free fundraiser invitation examples to get more RSVPs

Grab attention, build excitement, and boost RSVPs with these fundraising event invitation templates, expert tips, and creative design ideas—all crafted to help your next event stand out.

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SEO for nonprofits: 12 ways to grow your online presence

Learn how to level up your nonprofit’s SEO strategy to drive more organic traffic—and increase donations.

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Wealth screening for nonprofits: 5 tools you need

Learn how to use both paid and free wealth screening software to identify major donors, customize your messaging strategy, and increase your organization's chances of securing a gift.

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10 fundraiser flyer templates—and how to make your own

Capture your supporters’ attention and encourage them to take action with impactful flyers for fundraisers. Discover what to include, our best advice, and 10 free templates you can quickly customize and send.

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Free donation receipt template to save time and stay compliant

Take the stress out of donor acknowledgment with this guide to writing and sending the perfect donation receipt. Plus, get started with a free 501c3 donation receipt template.

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How to plan a fundraising gala event in 11 simple steps

Learn how to plan a successful charity gala for your organization, discover the best gala themes, and explore tips on how to host an engaging, memorable event.

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Donation letter for school: How to craft an appeal for support

Mobilize your school community to help raise the funds you need with this step-by-step guide to donation request letters for schools. Plus, download three school donation letter templates to help get you started.

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Free donation thank you letter template for nonprofits (+ tips!)

Build stronger donor connections using these best practices and donation thank you letter examples, plus get a free thank you for your donation letter template.

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How to write a donation request letter (5 free templates!)

Grab attention, build excitement, and boost RSVPs with these fundraising event invitation templates, expert tips, and creative design ideas—all crafted to help your next event stand out.

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LYBUNT and SYBUNT: How to identify and re-engage lapsed donors

Don’t let past donors slip away—re-engaging them is easier and more valuable than finding new ones. Here’s how to bring LYBUNT and SYBUNT donors back.

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How to master donor prospecting: 4 proven strategies

Learn how to identify potential donors, craft a compelling pitch, and reach your campaign goals with this guide to successful donor prospecting.

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Donor life cycle: Your secret weapon for sustainable fundraising

Learn the donor cycle stages, and how to use the donor life cycle to maximize donations and set your organization up for sustainable growth.

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