Marketing & engagement strategies

These marketing campaigns raised awareness, generated revenue, and increased loyalty. Here’s how to borrow their playbook.

Canva Pro is free for eligible nonprofits, and it comes with powerful design tools many teams don’t realize they qualify for. Learn what’s included, who’s eligible, and how to create on-brand designs at scale.

Your nonprofit deserves a website that turns curious visitors into committed supporters. Learn how to build one from scratch, complete with real examples that show it's possible.

Learn the donor engagement strategies that help supporters feel seen—and keep them invested for years to come.

Discover what corporate social responsibility (CSR) means today—and how nonprofits and businesses can team up to create meaningful, measurable impact.

The final weeks of the year are when generosity peaks and storytelling matters most. Learn how to write an impactful year-end letter appeal and get inspired with creative ideas for email, text, social media, and more.

Annual appeal letters are one of the most effective ways to inspire giving. Learn how to write one that connects, converts, and drives impact—with free templates to get you started.

Your supporters know that your nonprofit is making a big difference in your community. Now, demonstrate just how much you’ve accomplished with a compelling impact report. Here’s how to do it.

Attract much-needed corporate sponsors with this step-by-step guide packed with writing tips and three easy-to-customize templates.

Learn how to create a social media policy that protects your mission, empowers your team, and keeps your cause shining online. Plus, grab a free template with example language to get started.

Learn how to start a Facebook birthday fundraiser, make the most of your celebration, and discover a smarter way to raise funds for your favorite cause.

Learn how to tap into Facebook’s massive reach—and use Givebutter to unlock even more donor insights, flexible payments, and lasting relationships.

Even small teams can build a big social media presence. Learn how your nonprofit can expand its reach and raise more with simple, sustainable strategies.

Keep supporters invested in your mission for years to come. Discover practical donor appreciation ideas for every budget, effort level, and donor type.

Learn what today’s supporters want and find membership drive ideas to match, so you can plan a more engaging—and successful—campaign.

Transform casual followers into committed donors with simple, proven strategies that feel authentic—no complex systems or expensive tools required.

Nonprofit newsletters are one of the most cost-effective and high-performing marketing tools nonprofits can use. Learn how to create your best one yet with top tips, examples, and free templates.

Learn why a warm welcome matters, the best way to welcome new members, and how to make a lasting impression that keeps supporters coming back.

How to create a membership form your supporters will love—including real-life examples that fit every type of nonprofit and membership program.

Learn how membership websites work, why they’re so effective for nonprofits, and how to create your own—including inspiring examples you can easily replicate.

Learn why donors go quiet—and how Givebutter Plus can help keep them coming back stronger than ever.