Marketing & engagement strategies

Discover top marketing strategies for nonprofits. Find step-by-step guides, free templates, best practices, and more to level-up your nonprofit marketing strategy. 

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Faustina Mulnik
Changemaker Content Engine at Givebutter
Featured

5 awesome features of our live auction software

Learn how Givebutter’s free auction software helps nonprofits run silent and live auctions, covering everything from mobile bidding to payment processing.

Learn how Givebutter’s free auction software helps nonprofits run silent and live auctions, covering everything from mobile bidding to payment processing.

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Board recruitment: How to find & keep great nonprofit leaders

Learn how to recruit nonprofit board members who are engaged, generous, and in it for the long haul.

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Free silent auction donation request letter template

A guide to crafting the ask, choosing the right format, timing your outreach, and following up without feeling pushy.

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Free nonprofit marketing plan template & strategies for success

Find out how to craft an effective nonprofit marketing strategy plan that drives growth, engagement, and donations from your target audience.

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Recurring donors: Who they are, why they matter & how to keep them

Recurring donors give more, stay longer, and drive predictable nonprofit revenue. Here's everything you need to know to attract, retain, and upgrade them.

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Donor engagement: Top strategies, KPIs, & plan template

Learn the donor engagement strategies that help supporters feel seen—and keep them invested for years to come.

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Corporate social responsibility (CSR) definition, examples, & types

Discover what corporate social responsibility (CSR) means today—and how nonprofits and businesses can team up to create meaningful, measurable impact.

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Year-end appeal letter samples for every channel (free templates!)

The final weeks of the year are when generosity peaks and storytelling matters most. Learn how to write an impactful year-end letter appeal and get inspired with creative ideas for email, text, social media, and more.

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Annual appeal letter examples & templates that inspire giving

Annual appeal letters are one of the most effective ways to inspire giving. Learn how to write one that connects, converts, and drives impact—with free templates to get you started.

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Nonprofit impact report examples & how to create your own

Your supporters know that your nonprofit is making a big difference in your community. Now, demonstrate just how much you’ve accomplished with a compelling impact report. Here’s how to do it.

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3 sponsorship proposal templates (& how to write one!)

Attract much-needed corporate sponsors with this step-by-step guide packed with writing tips and three easy-to-customize templates.

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7 questions every social media policy for nonprofits should answer

Learn how to create a social media policy that protects your mission, empowers your team, and keeps your cause shining online. Plus, grab a free template with example language to get started.

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How to get more from Facebook birthday fundraisers

Learn how to start a Facebook birthday fundraiser, make the most of your celebration, and discover a smarter way to raise funds for your favorite cause.

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How to create a Facebook fundraiser the smart way

Learn how to tap into Facebook’s massive reach—and use Givebutter to unlock even more donor insights, flexible payments, and lasting relationships.

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Social media for nonprofits: Free guide & strategy template

Even small teams can build a big social media presence. Learn how your nonprofit can expand its reach and raise more with simple, sustainable strategies.

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Donor appreciation: Find gifts, ideas, & events that inspire

Keep supporters invested in your mission for years to come. Discover practical donor appreciation ideas for every budget, effort level, and donor type.

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18 membership drive ideas that actually work

Learn what today’s supporters want and find membership drive ideas to match, so you can plan a more engaging—and successful—campaign.

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Nonprofit email marketing: 3 strategic levels that drive real results

Transform casual followers into committed donors with simple, proven strategies that feel authentic—no complex systems or expensive tools required.

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Nonprofit newsletters: Top examples and strategies that work

Nonprofit newsletters are one of the most cost-effective and high-performing marketing tools nonprofits can use. Learn how to create your best one yet with top tips, examples, and free templates.

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Build your own new member welcome packet (template and examples)

Learn why a warm welcome matters, the best way to welcome new members, and how to make a lasting impression that keeps supporters coming back.

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Build your membership application form (with examples)

How to create a membership form your supporters will love—including real-life examples that fit every type of nonprofit and membership program.

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15 membership website examples & how to create one

Learn how membership websites work, why they’re so effective for nonprofits, and how to create your own—including inspiring examples you can easily replicate.

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How to avoid donor ghosting: Do’s and don’ts for nonprofits

Learn why donors go quiet—and how Givebutter Plus can help keep them coming back stronger than ever.

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10 fundraising email templates to boost opens & donations

Learn how to write fundraising emails that convert. Grab free templates, best practices, and tools to supercharge your next campaign.

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10 free fundraiser invitation examples to get more RSVPs

Grab attention, build excitement, and boost RSVPs with these fundraising event invitation templates, expert tips, and creative design ideas—all crafted to help your next event stand out.

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SEO for nonprofits: 12 ways to grow your online presence

Learn how to level up your nonprofit’s SEO strategy to drive more organic traffic—and increase donations.

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