All fundraising ideas

Winter fundraising ideas

Beginning with the holiday season, winter is one of the most profitable times of the year when it comes to donations for good causes. These joy-filled fundraising ideas for winter will help you capture the attention and generosity of your community and raise more during the chilly months ahead.

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Toy drive

Set up a toy drive to allow your community members to turn their generosity into thoughtful gifts for kids over the holiday season. Ask for toy and cash donations, then distribute toys to those most in need and use funds to buy extra gifts.

Let everyone know when, where, and what to donate with the help of email marketing software.
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Virtual book club

Charge a registration fee or ask for donations to join your book club, and host regular discussions via Zoom or another video conferencing platform. 

Be sure to set up recurring donations as a simple way to collect membership fees for ongoing gatherings.
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Home run derby

Have participants create personal peer-to-peer fundraising pages and collect pledges from friends and family based on the number of home runs they hit. Sell tickets to watch the game and award prizes to the winners. 
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Sell swag or merch

Raise some extra funds for your organization or club and spread the word about your cause by selling branded swag like totes, stickers, and t-shirts.

With advanced ticketing features, you can offer each item on a mobile-friendly platform and add an image and available amount so supporters can easily purchase and share their sizing info, too!
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Employee appreciation day

Hosting an employee appreciation day is a great opportunity for workplace giving. Let your employees know how valued they are with a special day in their honor, during which you ask for their preferred charity and make a donation on their behalf. 

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Virtual scavenger hunt

For this totally remote fundraising event, charge a registration fee and ask participants to use their computer or mobile device to complete various challenges. Share instructions and updates and announce winners from a livestream hosted right on your event page. 
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Give $5, grab 5 friends

Ask your supporters to donate $5 to your cause. Then, each donor has to tag at least five people via social media. The goal is that each person who gets tagged matches that $5 gift to your campaign—and then tags five others.

This is a great social media fundraising idea that can spread quickly within your community, helping you raise funds fast.
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Alumni night

Sell tickets to an all-inclusive alumni dinner before a big game or event. During half-time or intermission, bring out the alumni for special recognition. Alternatively, you can livestream a special alumni message during a virtual event.
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Tree planting day

Plan a day of tree or flower planting to beautify your community. Invite local businesses to sponsor the whole event or an individual plant or tree, and invite donations from the wider community.
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Players vs. parents game

It’s kids vs. grownups in this ultimate showdown. Ask for a small donation per participant or family or charge a small fee for supporters to come watch it all go down.
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Tag Day

Invite students to post up outside local businesses and ask patrons for donations. Donors receive “tags” (stickers) when they give. Offer in-person payments using Venmo or scan-to-donate!
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Virtual concert

Ask local musicians or bands to perform for a livestreaming audience and invite viewers to make donations or purchase tickets to attend virtually right on your event page. 

Make sure to feature a donation thermometer on your page to encourage viewers to make extra donations and get you closer to your goal as they enjoy the music.
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Pet contest

For National Pet Week, plan a pet competition. Ask people to send in photos of their pets to be judged in various categories like Funniest Pet or Most Adorable. Charge an entry fee, and work with local companies to sponsor a prize.

Invite people to submit their pets via your supporter feed for an engaging way to send in photos alongside their donations.
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Teen film festival

Invite teens to showcase their own short films and charge admission to audience members. In order to cast a vote for their favorite films, supporters must give a donation to the film’s/filmmaker’s team fundraising page. Watch the results roll in on the live leaderboard and offer awards for the best film winners in various categories.
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Easter gift basket auction

Source delicious treats and seasonal goodies to create a selection of Easter gift baskets for an eggcellent silent auction. 

Combine classic Easter baskets (chocolate eggs, bunnies, etc.) with other awesome silent auction basket ideas to offer biddable items for the whole family. 
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Autographed jersey auction

Connected to the right people? Procure and auction off autographed jerseys (or other memorabilia) to your supporters. You’d be surprised how willing athletes are to offer their signature for a good cause! Take advantage of intuitive auction software for simple and easy bidding, custom item descriptions, and more—no matter if your auction is in-person or completely virtual.
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Adopt-a-room

Encourage donors to sponsor specific furniture peices and appliances so they can see how their contributions directly support families in need. The easiest way to do this is to set up custom labels for different donation amounts on your donation form that correspond with the items you need. For example, “$25 provides a toaster,” “$50 provides a dinnerware set,” and so on.
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Birthday fundraiser

Encourage friends and family members to make a donation to your nonprofit cause instead of giving you a birthday gift. 

Givebutter’s fundraising pages make it easy to get creative and express your personality. Add photos and videos, share your story, and leave comments and drawings for your supporters as they give.
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Back-to-school sale

Get everyone set up for the new school year with a back-to-school sale. Sell items like stationery, backpacks, water bottles, and other accessories for kids of all ages.

Customize online tickets with the name and image of each product, so your supporters can easily choose between the items on sale.
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24-hour marathon

Host a 24-hour livestream fundraiser for a high-energy day of fun and fundraising. 

Great livestream activity ideas include a poetry slam, gaming tournament, or virtual concert. 
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Touchdown sponsorships

Ask local businesses to sponsor your team for the entire season! Create a sponsorship proposal that outlines exactly what donors will get in return—like featuring their signage or logo each time you score! 
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Pajama day

For a small donation, students can come to school in their pajamas and enjoy a cozy day. Accept donations in advance or on the day of via multiple payment methods like Google Pay, Apple Pay, and Venmo!
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Teacher spelling bee

Put your teachers and school admins in the spelling spotlight. Ask for an entry fee and charge contestants for “help” if their skills are rusty (like buying an “ask-the-audience” pass!). 

To make this event virtual or hybrid, livestream it from your event page for attendees to watch from home.
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Refer a friend

For successful referrals to your program, offer your current members discounted membership fees, merchandise, or entry into a raffle. Create custom fields (like “Who referred you?”) on your donation forms to keep track of eligible members.
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Best seat in the house

Auction off tickets to the best seat(s) in the house for an upcoming performance, sports game, gala night, live concert, or other experience your group is hosting.

With Givebutter you can also create unlimited kinds of event tickets—perfect for creating VIP packages.
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Frequently asked questions

December is by far the most popular month for donations, with the last week of the year bringing in a staggering 46% of online year-end revenue—nearly eight times more than on Giving Tuesday. With so much generosity at this time of year, it’s worth investing heavily in your winter fundraising event ideas.

With so many holidays in the winter season, it’s no surprise that holiday-themed fundraisers continue to be among the most popular. To make the most of the seasonal joy, plan a cookie decorating contest, bake sale, festive market, or holiday card campaign.

If you have a year-end fundraising target to hit, a winter gala or silent auction is a great opportunity to attract corporate sponsors, generous donations, and high ticket sales. Themed walk-a-thons or ski-a-thons are also effective ways for community members to raise money from their friends and family using peer-to-peer fundraising.

Sometimes you just want to organize a simple yet fun way to enjoy the holiday season and raise funds for your cause. Sell DIY gingerbread house kits at a holiday fair, sing carols under the city Christmas tree, or host a pop-up snowman contest for a fun and easy winter fundraiser event idea.

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