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Fundraising ideas for animal shelters

With millions of animals entering shelters each year, the financial need to aid these furry friends is substantial—not to mention the costs required to pay the humans who care for them.

Whether you’re raising funds for your own shelter or are an animal lover seeking to contribute to the cause, look no further. These animal shelter fundraising ideas will help you meet your goals and create adoption opportunities.

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Grants

Research grants that you can apply for to fund your nonprofit organization or project. Be sure to create a stand-out grant proposal in order to impress grantmakers! 
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More money, no problems

Instead of hosting an event, ask your supporters to donate a specific amount for the entire year. Create a fundraising page with photos, videos, and a compelling story in order to encourage gifts. Be sure to customize your donation amounts and add descriptions that are specific to your needs and impact.
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You name it

Come up with a creative fundraiser with a cathy name like “Pancakes for Parents” brunch or a “Chicken Wings for Cheerleaders.” To get supporters excited, create a custom fundraising page full of on-theme photos, videos, ands more! 
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Pet run/walk

Invite community members to bring their furry friends along to walk in a charity 5k. Encourage participants to create individual fundraising pages that feature their pets, set a donation goal, and help spread the word about the cause. 
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Silent auction

Swap your traditional auction for a silent one, where supporters or live audience members can bid any time before the auction ends. With a silent auction, your supporters are able to bid on items online or with their phones via QR code, making it easy and accessible for all.
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Social media challenge

Choose a theme and a hashtag, encourage supporters to post their video or picture, and then tag others to challenge them to do the same—and donate! 

Learn more social media fundraising tips to take your efforts to the next level.
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Raffle

Ask your sponsors and community members to donate items or experiences, then raffle them off! The sky is the limit when it comes to raffle ticket prizes: gift baskets, movie tickets, artwork—anything that will appeal to your community members. 

Just be sure to check your state laws regarding raffles before you start planning!
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Walkathon

Ask supporters to lace up their shoes and gather pledges or donations for every mile they walk. 

Sell official charity gear, encourage supporters to share updates on their own personal donation pages, and award top fundraisers with exciting prizes.
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5k walk/run

Map out your fundraising run route and have supporters donate to participate. Then, use peer-to-peer fundraising tools that allow supporters to make their own donation pages, set their own goals, and ask friends and family to contribute!
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Sell swag or merch

Raise some extra funds for your organization or club and spread the word about your cause by selling branded swag like totes, stickers, and t-shirts.

With advanced ticketing features, you can offer each item on a mobile-friendly platform and add an image and available amount so supporters can easily purchase and share their sizing info, too!
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Donation drive

Set up a donation drive to collect valuable in-kind donations or financial gifts for your cause. This can be done by setting up a drop-off zone in person or collecting donations online through a fundraising page. No matter the format—make sure to share your fundraising goal far and wide to keep the momentum going!
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Puppy party

Team up with your local animal shelter to host an event to raise awareness and funds for both the shelter and your organization or campaign. Attendees get bonus puppy snuggles! 

At the event, highlight the different mobile giving options your supporters can choose from with live display
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Movie night

Find a suitable indoor or outdoor space and host a ticketed screening of a fan-favorite movie (bonus if it’s related to your cause!). Sell popcorn, treats, and drinks, too. 

Use Givebutter’s fundraising event tools like online ticket sales, mobile app check-ins, and in-person payments to make it easier for you and your supporters. 
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One-day giving event

Take part in Giving Tuesday or create your own giving day in which you mobilize your community to reach your fundraising goal in one day.

Keep your supporters invested in your progress with a goal bar and campaign updates that highlight milestones, matching gifts, and special shout-outs throughout the day.
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Gala night

Plan a sophisticated gala night with music, food, and a silent auction.  

Get your supporters excited about your upcoming event with an eye-catching gala invitation template. Include details on how to buy tickets, or add a scan-to-donate QR code.
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Petting zoo

Partner with a local farm or petting zoo to bring in animals for a day of fun. Charge an entry fee and offer optional donations for extra activities, like pony rides, to raise even more funds. Make sure attendees can make quick payments from their phones, using methods like Venmo or Tap to Pay, so they don't need to return to their cars for cash.
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Farmer’s market

Approach a local farmer’s market with a sponsorship proposal and see if they can host a special fundraising event for your cause or dedicate a certain percentage of their Saturday morning profits to your campaign. Be sure to outline all of the perks that vendors can expect from the collaboration, like free publicity. 
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One for one pledge

Whether you’re offering branded merch, boxed lunches, or other appealing products, incentivize even more donations for your cause by pledging to give away one “reward” item for each one purchased. (For example, for every pair of cozy socks sold, you’ll donate a pair to a local shelter.)

Showcase this cycle of generosity on your donation forms using custom labels and donation amounts to make it clear you’ll be making an in-kind donation for every monetary donation received.
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Engraved bricks

Give your supporters the opportunity to “buy” a brick for your new construction project that will have their name or dedication engraved on it for all to see. 

Use custom fields on your donation form to capture essential details for donors’ bricks—make sure to provide a word count so they don’t go over! 
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Themed auction

Partner with local businesses to source items for a themed auction with a variety of attractive packages, exciting products, and alluring getaways. 

Asking for items to sell at your auction can feel daunting at first, so use this silent auction donation request guide to help you build relationships and attract amazing donations. 
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Donation matching

Build relationships with local businesses and major donors that can offer matching donations to feature during your next campaign. 

Matching gifts create an enormous incentive for supporters who understand that they can automatically double (or even triple or quadruple!) their impact for your cause.


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Naming rights

Supporters cast their vote with donations to name a bench, tree, garden, sculpture, or pathway. 

Create custom labels on your donation form for various donation amounts (for example: $100 = named brick in a sidewalk).
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Text-to-donate

With text-to-donate, raising funds is as easy as sending a text message. Post your shortcode on signs at fundraising events, share it on social media, and offer it as a payment option so your supporters can contribute using their mobile devices right on the spot, no matter where they are.

See for yourself how easy it is — text “DEMO” to 53-555.
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Telethon

Livestream an engaging program from your fundraising page with information, entertainment, and impact stories to inspire viewers to donate. Task volunteers with accepting gifts over the phone and replying to comments and gifts on your supporter feed. Don’t forget to display a live thermometer so everyone can watch donations come in in real time! 
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Golf tournament

Golf tournaments are an incredible way to build relationships and raise funds for your cause. Charge teams an entry fee, secure sponsorships, and enjoy a day on the green with your community. 

Check out our guide to discover how to make your next golf tournament even more profitable.
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Frequently asked questions

Animal shelters raise money through donations, adoption fees, grants, and corporate sponsorships, as well as animal-themed fundraising ideas like pet-friendly bake sales and auctions. Many animal fundraiser ideas also utilize social media to reach a wider audience and solicit more donations.

Some of the best animal rescue fundraiser ideas involve both pet owners and their furry friends. Pet photo shoots, spa days, or competitive dog walks are all pet fundraising ideas that people love. Each supports the fundraising efforts of animal welfare organizations while also sparking joy. Other great animal-related fundraising ideas include selling products like pet calendars and treats.

One of the most popular fundraising ideas for animal rescue organizations is a pet walk. It’s a great way to get your whole community involved in fundraising for animals while enjoying the company of their own pet at the same time.

To organize a walk, start by selecting a date, location, and route. Then, promote the event through social media, email newsletters, and flyers. Set registration fees and create fundraising pages for participants to collect donations. On the day of the walk, offer food, merchandise, and even additional activities to create more fundraising opportunities. Finally, thank participants and donors for their support and share the success of the event through social media and other channels.

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